Jilin publications' booth at the 22nd ICIF. [Photo/Cailian News]

Jilin Northeast Asia Publishing and Media Group showcased 55 publication categories, totaling 316 volumes; 116 cultural and creative products; and 10 digital publications at the 22nd China (Shenzhen) International Cultural Industries Fair (ICIF), highlighting Jilin's achievements in publishing integration and its unique regional charm.

During the fair, the group was named one of the 2026 National Top 30 High-Growth Cultural Enterprises in recognition of its steady development and innovation in integrated publishing.

Jilin People's Press presented interactive cultural products inspired by Gaogouli murals, including themed rubbing experiences and handmade stickers, transforming historical culture into engaging, hands-on experiences.

The Jilin publications' booth at the 22nd ICIF. [Photo/Cailian News]

Jilin Literature and History Publishing House introduced drinkable ink, an eye-catching mulberry compound juice branded as Hanlin Ink, blending cultural imagination with consumer products.

Jilin Photography Publishing House developed themed gift boxes inspired by the travel routes along the G331 National Highway. The collection also featured Jilin specialty products such as Ji'an canned white peach, Changbai Mountain NFC juice, and fresh ginseng chili sauce, combining borderland scenery, local culture, and authentic flavors into one immersive cultural experience.