Woo Kyong-jei from South Korea makes a cup of coffee. Woo has been living in Changchun, Northeast China's Jilin province, for eight years, where he runs two coffee shops in hopes of promoting coffee culture among local residents. [Photo by Xu Chang/For gojilin.gov.cn]

Woo is photographed in his coffee shop. [Photo by Xu Chang/For gojilin.gov.cn]

Woo holds a cup of coffee in his coffee shop. In order to better promote coffee culture, he joined the World Coffee Events and established the Changchun branch. His first coffee shop is a designated testing site for barista qualification certificates. Various coffee events have been held in his shop, including pour-over coffee contests. [Photo by Xu Chang/For gojilin.gov.cn]

Woo introduces coffee culture during an event held in his coffee shop. His shop is getting more and more popular, and his second shop in Changchun has begun trial operation. [Photo by Xu Chang/For gojilin.gov.cn]